The Role of Social Policy Dependent and Independent Decision Attributes and Behavioral Interventions in Vaccination Choices

StatusVoR
dc.abstract.enVaccine hesitancy remains a major public-health issue, and behavioural science can help identify which features of an immunisation programme motivate acceptance and how subtle choice-architecture modifications might shift those motivations. We conducted two Bayesian D-optimal discrete-choice experiments that systematically varied eight clearly defined attributes of hypothetical vaccination programmes. Study 1 (N = 299) asked adults to choose for themselves or for their child, with the primary aim of (a) quantifying the importance of each attribute and (b) testing whether perspective alters that hierarchy. A doctor’s recommendation given during a visit emerged as the dominant driver of choice, followed by sideeffect severity and acquaintances’ opinion; the self-versus-child perspective did not affect the importance given to each of those factors. Study 2 (N = 327) introduced a factorial manipulation of two behavioural interventions—a descriptive social-norm nudge (“most participants chose this option”) and a competence-boost (heuristic endorsement by a reputable research institute)—while retaining the two decision perspectives. The study’s aims were to evaluate (c) whether either intervention directly increases vaccine uptake and (d) how interventions interact with the existing attribute structure. Both interventions raised the overall likelihood of choosing to get vaccinated, yet their effects were highly context-specific: they strengthened the influence of some cues (e.g., many sick acquaintances) while attenuating or reversing others (notably high efficacy and positive mandates). These results show that social-norm nudges and heuristic boosts can promote vaccination, but only when aligned with the prevailing attribute landscape and supported by credible clinical recommendations.
dc.affiliationInstitute of Psychology
dc.affiliationDecisionLab
dc.affiliationWydział Psychologii
dc.affiliationInstytut Psychologii
dc.contributor.authorMarcowski, Przemysław
dc.contributor.authorKrawiec, Jakub
dc.contributor.authorPyrkowski, Maksymilian
dc.contributor.authorBiałaszek, Wojciech
dc.contributor.editorKulesza, Wojciech
dc.contributor.editorDoliński, Dariusz
dc.contributor.editorGrzyb, Tomasz
dc.date.access2026-04-17
dc.date.accessioned2026-10-14T07:11:34Z
dc.date.available2026-10-14T07:11:34Z
dc.date.created2026-04-17
dc.date.issued2026-04-17
dc.description.accesstimeat_publication
dc.description.physical63-82
dc.description.sdgGoodHealthAndWellBeing
dc.description.versionfinal_published
dc.identifier.doi10.1007/978-3-032-18151-0_5
dc.identifier.eisbn9783032181510
dc.identifier.isbn9783032181503
dc.identifier.urihttps://share.swps.edu.pl/handle/swps/2612
dc.identifier.weblinkhttps://link.springer.com/chapter/10.1007/978-3-032-18151-0_5#chapter-info
dc.languageen
dc.pbn.affiliationpsychologia
dc.publisher.ministerialSpringer
dc.relation.bookVaccines and Vaccinations: A Psychological Perspective. Research and Recommendations
dc.relation.languageen
dc.relation.pages259
dc.rightsOther
dc.rights.questionYes_rights
dc.share.monoOTHER
dc.subject.enVaccine hesitancy
dc.subject.enbehavioral interventions
dc.subject.ennudge
dc.subject.enboost
dc.subject.endiscrete choice experiment
dc.swps.sciencecloudsend
dc.titleThe Role of Social Policy Dependent and Independent Decision Attributes and Behavioral Interventions in Vaccination Choices
dc.title.journalVaccines and Vaccinations: A Psychological Perspective
dc.typeMonographyChapter
dspace.entity.typeBook