Serwisy streamingowe a lokalna branża audiowizualna – mapowanie wpływu Netflixa na polski sektor produkcji

StatusVoR
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Authors
Szostak, Sylwia
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Date
2023-12-04
Publisher
Journal title
Images. The International Journal of European Film, Performing Arts and Audiovisual Communication
Issue
44
Volume
35
Pages
Pages
204-226
ISSN
1731-450X
ISSN of series
Access date
2023-12-04
Abstract PL
Abstract EN
As a company,Netflix is currently demonstrating an unprecedented impact on audiovisual markets around the world. As a part of the global media dynamic, Poland is susceptible to changes resulting from the streaming platforms’ increasing intrusion into local audiovisual markets. While Anglo-American researchers have analyzed in depth the repercussions of Netflix’s involvement in local markets, in Poland the consequences of this media giant’s activities remain neglected in media studies. This article is an attempt to identify areas where Netflix’s impact on the Polish industry is significant and leads to visible changes in the industry’s existing practices and work system. As such, this article contributes to the emerging body of academic work, namely the platformization of the cultural sector, to which we can certainly assign audiovisual production. Based on in-depth interviews with industry practitioners and an analysis of the content produced for Netflix and its institutional positioning in Poland, the article maps the changes in the Polish audiovisual industry that are occurring here and now.
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Keywords PL
Keywords EN
streaming service
sector audiovisual industry
Netflix
production
series
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cc-by
Except as otherwise noted, this item is licensed under the Attribution licence | Permitted use of copyrighted works
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Acquisition Date4.04.2025
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